Tag - Choose

How to Choose the Best Domain Name (11 Tips and Tools)


Choosing the right domain name for your website is crucial for your success. If you choose the wrong domain name, then it can be a hassle to switch later on without hurting your brand and search rankings.

That’s why it’s extremely important that you choose the best domain name from the start.

When first starting out, it can be hard to come up with catchy business name ideas with a perfect domain name.

In this article, we’ll share all the tools and tips you need to get domain name ideas, choose the best domain name, and register your new domain (for free).

How to Choose the Best Domain Name

11 Tips for Choosing the Best Domain Name

When starting a blog, choosing a domain name can be stressful because you don’t want to make a mistake.

To make the process easier, we have a simple 11 step framework that you can use to pick the best domain for your website.

  1. Stick with .com
  2. Use keywords in your domain name search
  3. Keep your domain name short
  4. Make it easy to pronounce and spell
  5. Keep it unique and brandable
  6. Avoid hyphens in domain name
  7. Avoid doubled letters
  8. Leave room to expand
  9. Research your domain name
  10. Use domain generators for clever ideas
  11. Act quickly before someone else takes it
  12. Best place to register a domain name
  13. Get free domain with web hosting
  14. Most popular domain registrars

Let’s take a look at these tips one by one with more details.

1. Stick with .com

Stick to the .com extension

There are plenty of new domain name extensions available today, from the original .com, .net and .org to niche extensions like .pizza, .photography, and even .blog.

We always recommend choosing a .com domain name.

While it can be tempting to come up with clever blog names using new extensions, .com is still the most established and credible domain name extension.

Newer domain extensions like .ninja or .photography can be untrustworthy.

Dot-com domains are also the most memorable. Many users, especially those who aren’t as tech-savvy, will automatically type “.com” at the end of every domain without thinking about it.

If your website is something like jane.photography, and your users accidentally type in jane.photography.com, they will end up on an error page on photography.com website.

It’s smart to avoid that risk by sticking with .com.

Not to mention, most smartphone keyboards automatically have a .com button.

2. Use Keywords in Your Domain Name Search

Keywords play an important role in a domain. By using keywords in your domain name, you tell the search engines what your website is about. Together with quality content and good user experience, keywords in your domain can help you rank higher in Google.

It is very hard to find a good domain with your target keywords, that’s not already taken.

You will need to be creative and combine your keywords with other words to make your domain stand out.

3. Keep Your Domain Name Short

While keywords are important, don’t go overboard with domain length. It’s better to have a domain name that’s short and memorable.

We recommend keeping your domain name under 15 characters. Longer domains are harder for your users to remember.

Not to mention, users will also be more prone to entering typos with longer domain names which can lead to loss traffic.

That’s why it’s a good idea to keep your domain length short.

4. Make Your Domain Name Easy to Pronounce and Spell

You should be able to easily share your domain name when speaking as well as writing. You never know when you’ll be asked to share your domain name in person.

If you’re planning to use your domain name to create a professional business email address, then it definitely should be easy to understand and spell for any listener.

5. Keep it Unique and Brandable

Your blog domain name must be unique, so you can stand out in your readers’ minds. It’s smart to research other blogs in your niche and find out what domain names they’re using.

You don’t want to accidentally use a trademark name or get accused of copying another blogger.

You can also choose to pick a domain name that’s more brandable.

Brandable domain names are unique, catchy, and memorable. For example, “Amazon.com” is a much more brandable name than “BuyBooksOnline.com.”

6. Avoid Hyphens in Domain Name

Never create a domain name with hyphens. Hyphens can be a sign of spam domains which you do not want to be associated with.

Hyphenated domains are also prone to typos. If you choose a domain name with hyphens because the domain you want is already taken, then your users will likely end up at your competitor’s site if they forget to type in the hyphen.

7. Avoid Double Letters

It’s a good idea to avoid domains with doubled letters, because it increases your chances of losing traffic to typos. For example, a domain like Presssetup.com will be more prone to typos, and result in lost traffic.

Avoiding doubled letters will also make your domain easy to type and more brandable.

8. Leave Room to Expand

It’s smart to choose a domain name that’s related to your industry / niche because it gives users some idea of what your website is about. But you also don’t want to limit your long term options too much.

For example, a florist might choose a domain name like orchidblog.com, but then they may want to start blogging about other flowers beside orchids. In that case, the domain might prevent you from attracting readers interested in other flowers.

Properly moving your site to a new domain can be a frustrating process, and it can cause you to lose search rankings if you don’t do it right. That’s why it is important to pick a flexible domain name from the start.

9. Research Your Domain Name

Before you register a domain name, try to find out if there is already a registered business using the same name.

You can perform a trademark search to see if there is already a similar or exact name already trademarked.

Research trademarks to avoid conflicting domain names

You can also perform a Google search and check for the name’s availability on top social media websites like Twitter, Facebook, Instagram, etc.

A similar or matching name would not only cause confusion, but it could also have severe legal implications which may cost you a lot of money.

Once you have your own website up and running, you can learn more about how to trademark and copyright your website name and logo.

10. Use Domain Name Generators for Celever Ideas

Currently, there are more than 360 Million registered domain names. This leads to many people saying that all good domains are already taken.

Searching for individual domain name manually can be very time consuming.

This is where domain name generators come in. These free tools automatically search for your defined keywords to find hundreds of clever domain name ideas.

Nameboy domain generator tool

We recommend using Nameboy, which is one of the oldest and most popular domain name generator tool online. You can also use IsItWP’s domain generator to find more domain name ideas.

11. Act Quickly Before Someone Else Takes it

Each day thousands of new domain names are registered from all parts of the world. If you have found a domain name that you like, then don’t wait too long.

Domain names are like real estate. Thousands of people are actively looking for good brandable domain names that they can register for better rates in the future.

If you don’t act fast, then someone may go ahead and register your domain idea.

Since domain names are relatively cheap, we always recommend our readers to act fast. If you change your mind later, then you can simply let it expire.

Best Places to Buy a Domain Name

How to register your own domain name and how to get one for free

There are hundreds of domain registrars on the web. It’s important to choose carefully because it can be difficult to move your domain later on.

Just like with web hosting, pricing for domain registrations can vary anywhere from $9 to $24. You can even get it for free*.

Let’s take a look at how you can easily buy a domain name.

Free Domain Registration with Web Hosting

Majority of web hosting companies also offer domain registration as a service. Some of those companies offer free domain registration with new hosting accounts.

If you’re starting a new website, then it’s a smart idea to take advantage of this offer and get your domain name for free.

Below are the two WordPress hosting companies that are offering our users over 60% off web hosting, free SSL certificate, and a free domain name:

Bluehost is one of the oldest and largest brand name when it comes to web hosting. They’re an official “WordPress” recommended hosting provider.

iPage powers over 1 million websites and is the most budget-friendly web hosting provider on the web. $1.99 / month for web hosting, and you get a free domain name.

It’s important to keep in mind that most hosts offer free domain registrations for 1 year only. After the first year, your domain registration will renew at usually around $14 per year.

A lot of users take advantage of the free domain for the first year because you would have to pay for the domain name regardless, why not get it for free.

Most Popular Domain Registrars

If you just want to register a domain name without purchasing hosting, then you can do that by purchasing it from a domain name registrar.

Domain.com is one of the best domain registrars on the market. They offer all top-level domain names, with a smart search feature, premium domains, and all the necessary tools to manage your domain names.

Search for domain name on Domain.com

Domain.com is offering WPBeginner readers a 25% discount, and our domain.com coupon should be automatically applied on your purchase.

GoDaddy is the largest domain registrar in the world. They manage over 63 million domain names for over 14 million customers.

They also offer web hosting plans as well. If you use our GoDaddy coupon code, then you can get a free domain name.

Final Thoughts

If you are starting a blog for the first time, then you may find our ultimate guide on how to start a WordPress blog helpful because it walks you through everything step by step.

You may also want to check out our WordPress and Blogging Coupons page to find the best deal on other web tools and services.

For more domain name ideas, you can see our post on the 14 best free domain name generators.

That’s all. We hope this article helped you understand how to choose a perfect domain name for your blog or business.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.





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How to Choose the Best Products to Sell Online (Beginner’s Guide)


You want to make extra money on the side, so you looked into several online business ideas and decided that creating an online store is the way to go.

The next step is where beginners often struggle the most: choosing which products to sell on your online store.

In this ultimate guide, we will explain how to easily choose the best products to sell online by following our step by step process.

Choosing products to sell online

1. Basics of Choosing Products to Sell on Your Ecommerce Store

Before you start looking into products that you can sell, there are some basics that you need to keep in mind. Let’s look at some of the most important ones first.

1. Choosing Your Ecommerce Platform

First you need to choose a platform that you want to use to sell your products.

Choosing the right eCommerce platform is important because it would affect your choice of products and how you do business.

Choosing an eCommerce platform

WooCommerce is the most popular eCommerce platform in the world. It is easy to use, and you can use it to sell all kind of products while accepting payments using multiple payment gateways. See our guide on how to start an online store to get started with WooCommerce.

However, WooCommerce is not the only platform out there. There are some great WooCommerce alternatives that could be better for you depending on what you are trying to sell.

If you lack technical skills and want a quicker way to build an online store, then you may want to look into Shopify. It is a fully hosted solution that takes care of all the technical stuff. The catch here is that you will be paying a little more, and your costs will grow as you make more sales.

For a side by side comparison, see our article on Shopify vs WooCommerce with the pros and cons of both platforms.

2. Shipping

Shipping has a huge impact on the success of an eCommerce store. A study conducted by Business Insider discovered that higher shipping costs are the #1 cause of all abandoned shopping carts online.

Shipping costs more cart abandonment

You would obviously want to select products that you can ship at lower costs or for free. If you only plan to sell digital products (music, video, software, ebook, etc), then you don’t have to worry about shipping because the products will be downloaded by customers online.

3. Inventory

Do you want to manage inventory and keep products stocked? For that, you will need storage space and inventory management through your eCommerce software. Keeping products in stock will increase your cost of business.

On the other hand, drop-shipping solves this problem. You can select products that are shipped directly by the manufacturer or supplier.

4. Price

You’ll need to find products where you can offer a competitive price to your customers. If the product you are selling is more expensive than your competitors, then obviously that would discourage many first time buyers.

2. Types of Products That You Can Sell Easily

There are many different kinds of products that you can sell in your online store. Let’s narrow them down into two major sections.

1. Commoditized Products

These are products that everyone needs and are sold by many small and large stores without any difference in quality. For example, everyday products like soap, detergent, cereal, and more.

These products are made by some of the largest brands in the retail industry and are available widely with little to no difference in price.

This makes it harder for you to compete with giants like Amazon, Walmart, Target, etc. They can offer those products at lower costs, free shipping, and other perks.

This rules out a large number of products for you.

2. Niche Products

These are products that are unique or hand-made, available in limited stocks, and from specific suppliers. Think of home-made soaps, novelty t-shirts, ceramics, gift items, software, and countless other products.

Since these products are not widely available, they give you a competitive advantage.

There are even unique platforms like Etsy stores where you can find small vendors who make beautiful products and would love to partner up with other stores.

Etsy stores

You can also find suppliers abroad using websites like AliExpress or Alibaba.com. These suppliers can make those niche products to your specifications and deliver them to you.

Niche products are available in almost any product category imaginable. You’ll find tons of unique ideas as you do your product research.

This brings us to our next tip.

3. Doing Product Research On Your Own

Don’t use your best guess to select products you sell online. Back it up with data so that you know there is a demand for these products and customers are looking for them.

The first tool you are going to use for your research is Amazon.

It is the world’s largest eCommerce store with thousands of products. Luckily, it is also a treasure trove of free data that you can scrap and make your decisions.

Go through different product categories to find out top performing products in each category. Keep narrowing down your search to sub-categories to find targeted sub-niches of products.

Let’s suppose you wanted to sell kid’s toys, narrow down your search to very specific toy categories. This excludes popular products, and you get a very focused set of products as you filter through.

Narrow down categories to find product data

Switch to the ‘Bestsellers’ view to find the top performing products on Amazon under each category.

Sort products by Bestsellers

SEMRush is another great tool that you can use to gather data from competitors or any eCommerce store you want.

SEMRush

It shows you where those eCommerce stores are getting most of their traffic, which products they are promoting through paid advertisements, what are their most viewed products, and more.

It also shows your competitor’s product listing ads from Google. You can see their best performing product listing ads, keywords, and other data.

Here are some other tools you can use to gather product data from other websites.

  • Ahrefs – A powerful competitor research tool that will show what’s popular on the websites of your competitors.
  • AdPlexity – A popular eCommerce research tool that helps you collect eCommerce data from across the web, from competitors, or any other website.
  • AmazeOwl – It is an Amazon product reseach tool available as a free desktop application.

4. Use Customer Personas to Find Product Ideas

Using customer personas to find products

A customer persona is a fictional profile of an ideal customer that you want to target. You create this profile by answering simple questions about an ideal buyer.

This is your target audience and personifying them helps you understand them better when you are doing product research.

If you have an existing store, then you can use eCommerce tracking in Google Analytics to build an ideal buyer persona.

If you are just starting out, then use your best guess to build a customer persona. This exercise helps you understand your customer’s needs, questions they may have, and what kind of products they would like to buy.

To learn more about buyer persona, see this guide on creating a concrete buyer persona with ready-made templates and examples.

5. Find Products You are Passionate About

As career advisors say, ‘Choose a job you love, and you’ll never have to work a day in your life’.

Similarly, choosing products that you are passionate about helps you sell them more effectively.

These could be products that you personally love and passionately recommend to your family and friends. These could be products related to a hobby or activity that you are passionate about.

Nothing drives more passion when you build something useful and want others to use it.

Following your passion allows you to look deeply into products and find ideas that offer real value to your customers.

We hope this article helped you learn how to choose the best products to sell online. You may also want to see our article on tips to grow your business online without spending a lot of money.

If you liked this article, then please subscribe to our YouTube Channel for WordPress video tutorials. You can also find us on Twitter and Facebook.

The post How to Choose the Best Products to Sell Online (Beginner’s Guide) appeared first on WPBeginner.





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